Kera

Kera is the operating system for SMB property managers and landlords, and every operator invites the owners, tenants, and vendors who become the network.

Live Pitch Deck

Founder Origin

Why We Started Kera

Founder context

I grew up between Jamaica, Mexico, and Houston before landing in Toronto, where I started my first company and met my co-founder Sagar.

Jason Matthews

Founder and CEO focused on turning firsthand rental pain into operational software leverage.

Sagar Patel

Co-founder and product designer who makes complex operational products feel simple to use.

Trigger Stories

Two Moments That Made This Non-Negotiable

A close friend lost a rental because his realtor was on vacation and the communication chain moved too slowly.

My dad, grandmother, and aunt are landlords who were running critical workflows in spreadsheets and dreading tax season every year.

The common root cause was operational fragmentation, not lack of effort.

Problem + Incumbent Mismatch

SMB Operators Need a Different Operating Stack

Current market pattern

SMB PM teams are forced to manage core workflows across disconnected tools.
Legacy systems are expensive and not designed for lean operator teams.
Even lower-cost options often charge extra for essential workflow depth.

Incumbent set

Yardi, DoorLoop, Buildium are established, but none are built around SMB PM-first workflow simplicity with predictable entry pricing.

Beachhead Product

Start With SMB Property Management Companies

What we deliver now

All-in-one workflows: leasing, payments, maintenance, and reporting.
SMB-first onboarding and product simplicity.
Automation features improve PM productivity and response speed.

Entry Pricing

$19

per seat / month

$1,680 ACV model gives a clear path to scale.
Traction Snapshot

Early Proof of Market Pull

100+

Properties Live

200+

Tenants on Platform

100+ payout accounts

Rent Processed

$3.8K ARR

Current ARR

GTM + Commercial Motion

Active Team in Market With Clear Ownership

Outbound + demos

Target SMB PM operators with high workflow pain and clear ROI urgency.

Partnership channels

Leverage commercial relationships to accelerate qualified pipeline creation.

Rob-led commercial motion

Rob Sutherland owns partnerships, sales process, and revenue execution.

Commercial execution is now a dedicated function, not a side activity.

Long-Term Vision

Own the Full Rental Lifecycle

Five portals on one graph: operators run the business, and tenants, owners, and vendors find their next relationship inside Kera through three marketplaces.

Find & Apply
Lease
Pay Rent
Maintenance
Move-Out & Next Rental

PM-led inventory foundation

Verified payments and outcomes

Tenant data portability over time

The Ask

Raising $1.5M

Target: $100K ARR in 6 months

Round milestones

1. Scale the commercial motion led by Rob to accelerate PM pipeline and close velocity.

2. Reach $100K ARR in 6 months with repeatable SMB PM acquisition.

3. Turn on marketplace 1 and sign the first screening and insurance partners.

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